TVNZ launches YouTube channel
TVNZ has announced an Australasian first by making a deal with Google to put its own content on YouTube.
The channel will show clips of popular TVNZ shows such as One News, Close Up and Shortland Street from TVNZ onDemand.
This goes in line with TVNZ’s on-every-screen strategy that started with the onDemand website. However, it still needs to get a bit beyond the computer screen if that’s to happen – perhaps by removing the DRM off downloaded video from onDemand and making free shows available to download too? (Currently, free content only plays in the embedded flash player and paid content lasts seven days unless you pay up again.)
Telecom T3G customers have been able to get certain TVNZ content on their mobiles for some time now.
